Description: The term “following the crowd” can mean different things about different groups of people. It can pop up in high-school settings in regard to following along with the latest trends or what everyone else in a group of friends is wearing, for example. When it comes to a mob mentality, also known as herd mentality or a pack mentality, individuals are influenced by a larger group of people, according to Web MD. Conforming to a group mentality doesn’t always have to be something big, dramatic or even a conscious choice. It might be watching certain TV shows or going to certain restaurants because that’s what your friends do.